Friday, June 12, 2015

slowmo news 06 | 15

Cheers on the lawn

We had a great celebration last Saturday at the Malzwiese to welcome the summer.

Following our theme „care for what you wear“ we presented a small collection which is now also available in our shop, just as we had promised.

There is our classic shirt ISI and a summerly tanktop with the nice typo print in light yellow and soft salmon color. Also we have two kinds of bags with white letters and a red heart.

You can find the limited collection under „new arrivals“ in the webshop, as long as stock lasts...


Sewing instead of buying, a slowmo cooperation

Aylin x Schnittmuster Berlin: self made instead of buying for one year!

The name of this blog already reveals what it is all about. Aylin wants to make her clothes herself instead of buying for one whole year.

She got in touch with us in April and asked us if we would want to support her.

She just made her first top from fine cotton Jersey.

Have a look on her blog, it's German only though... Maybe Aylin inspires you for the one or other DIY (do it yourself) summer piece for yourself.

Friday, May 22, 2015

slowmo news 05 | 15


The 5th anniversary of the Malzwiese festival taking place at the Malzfabrik is titled „Die Wiese JUBELT!“

slowmo has been part of this wonderful event with music, food and a nice market of sustainable goods since the beginning in 2010. We will bring a small selection of shirts and knits and are looking forward to seeing you there, spend a nice summer day together and enjoy the festival. Following our slowmo motto „care for what you wear“ we will also present a limited edition of slowmo products!

For all those who will not be able to come by: there will be a chance to get the limited edition in our webshop as long as stock lasts.


When: June, 6th, starting at noon, free entry |||  Wo: Malzfabrik, Bessemer Str. 2-14







The new slowmag is here!

For all those who don't speak German: get friends to help you in translating! It contains great articles all about the lifestyle of health and sustainability but is only available in German. You can find all details in the German version of this newsletter.








Organic Cotton

Cotton, the white gold.

Cotton is probably the most well known and most often used natural fiber; soft, hard-wearing and with a high ability of moisture regain.

These characteristics make cotton an excellent fiber for clothing. It's success story started only 251 years ago with the invention of the „Spinning Jenny“.

Cotton became suitable for large-scale production, because it was now able to be worked with industrially and therefore at lower costs. Step by step other fibers like linen, hemp or wool vanished.

The consequences of this development on our environment, working conditions and society got more and more visible just in the last few years.

In comparison to other crops cotton needs a lot of water. 2,2lb of cotton need depending on the clime between 22,000lb and 64,000lb of water.

Water that also transports all poisonous substances sputtered on the plants into the ground water. And there are more toxins on cotton than on any other cultivated crop.


The natural cycle of nature gets manipulated in order to raise the profits. The perennials are only planted for one season and in a monoculture. The harvest gets speeded up through highly toxic defoliants. The lack of nutritive substances in the dirt caused by monoculture is compensated through chemical fertilizers which make the plant more prone to insects. More insecticides and pesticides are being used.

In order to have a better control crops are often genetically modified. The market is being controlled by monopolists like Monsanto.

It remains to be seen what the consequences will be for our future. It is a fact though, that a system has been established, that ruins millions of farmers and leads to a high rate of suicide. It is no longer possible to get the money needed for expensive crops, fertilizers, insecticides and pesticides with these often times bad and inferior yields.

We should notice that this does not only have an impact on the farmers and their surrounding latest when we wear cotton clothing. The toxical substances remain in the fibers and get transported into our body through the skin. Consumers can not find out if the crop of the cotton used has been genetically modified.

But: cosumers have the choice: organic cotton is the alternative.

Organic farming preserves variety and proscribes genetic engineering. The well-tried way of planting in a three season rythm allows the earth to recover and obviates therefore elutriation and erosion. The other cultivated crops like sunflower and beans are also used to reduce insects and create an additional income for the farmers.

Organic fertilizers bind nitrogen instead of ejecting it. Eutrophic grounds are able to bind more water and so the usage can be reduced. Organic farming costs less, often brings more income because of the high quality fibers and supplies toxic free cotton for the consumer.

We will report in an article about colors, dying, printing and finishing why this does not necessarily mean toxic free garments.


Friday, April 24, 2015

slowmo news 04 | 15

spring-summer 2015 „CHANCE“

With the end of rainy April every sunray invites us to finally swap from wearing a thick winter jacket to lighter clothes.

Even in our webshop spring comes up with the new collection „CHANCE“ you can find under the category „NEW ARRIVALS“.

Cardigans and pullovers in soft merino new-wool quality as well as in a thin cotton-new wool blend in combination with delicate shirts are perfect for the change from cold to warm weather.

The colors aubergine, deep sea, gray, pastel yellow, bordeaux and blue give a wide range of styling possibilities. Innovative patterns in approved material quality allow you to perfectly round every outfit.

For women with KLARA as well as for men with MALO we propose a classic pullover in a playfull bicolored design.

Get some inspiration and maybe find your absolute favorite for the next months and beyond.


Fashion Revolution Day – 24. April

For the second time, the misfortune of Rana Plaza marks.

Fashion is fast living and volatile, but when it comes to improving working conditions in countries such as Bangladesh it becomes tenacious and slow-moving.

That's why it is more than important to ask ourselves repeatedly: where do our clothes come from, and who is really paying for them?

On the other hand, many labels and projects are consequently transparent and critical, showing a real alternative sticking to ideals such as fairness and environmental responsibility.

With the network of Fashion Revolution on or about the 24. April all around the world a lot of actions linked to the issue are happening.

Whether lectures, flashmops or a simple selfie, everyone can find a way to participate through sharing and discussing personal thoughts about the matter.

Take the chance to think about where your clothes come from and find out more about all activities on

Friday, February 6, 2015

slowmo news 01 | 15


We would like to invite you to our open studio! You will be able to discover our spring/summer collection „CHANCE“, get some winter pieces and find out where slowmo is at home.

The collection is a selection of slowmo favorites and classics in combination with new patterns and colors.

Friday March 13th, and Saturday March 14th 2015, 11am-7pm

slowmo home, Kopernikusstrasse 34, Berlin-Friedrichshain



sample pieces new in shop! Twice a year we sell our fair and fotoshoot pieces to low prices. Included are one of a kind pieces! Discover now at >>specials<<

Monday, December 22, 2014

slowmo news 12 | 14

A young man is walking along the ocean and sees a beach on which thousands and thousands of starfish have washed ashore. Further along he sees an old man, walking slowly and stooping often, picking up one starfish after another and tossing each one gently into the ocean. “Why are you throwing starfish into the ocean?,” he asks. “Because the sun is up and the tide is going out and if I don’t throw them further in they will die.”

But, old man, don’t you realize there are miles and miles of beach and starfish all along it!

You can’t possibly save them all, you can’t even save one-tenth of them. In fact, even if you work all day, your efforts won’t make any difference at all.”

The old man listened calmly and then bent down to pick up another starfish and threw it

into the sea. “It made a difference to that one.”


We wish you nice and calm holidays and a happy and healthy new Year 2015!

We would like to say thank you for your confidence and the wonderful notes and comments we got this year.


Keep it slowmo!